EW SHOW DAILY
33
D
iscover the best strategies to
maximize revenue at this
year's PROBE courses.
PROBE—or Practice Revenue
Optimization and Business Effi-
ciency—is a core selection of ASOA
CME-designated courses that pro-
vide a comprehensive analysis of
your practice to maximize revenue.
This business track is specifically
designed for ophthalmologists and
will help them:
• Identify areas of growth;
• Examine profit diversification and
financial strategy; and
• Analyze business model analysis
and productivity management.
The ASOA Physician Relations
Committee selected the courses for
this track.
All PROBE courses will be held
in the Marriott Marquis. Many of
the courses take place earlier in the
morning or later in the day so
attendees can easily go between the
Marriott and the Moscone Center.
There is no additional cost or
registration needed to attend PROBE
courses.
Below is a list of PROBE courses.
For specific session times and pre-
senters, consult the Final Program.
To learn more about PROBE, go to
13am.ascrs.org/probe.
Sunday
• Big Practice Problems: What
Problems Are You Experiencing in
Your Office?
• Power of Effective Communica-
tion Skills in the Ophthalmic
Practice
• 2013 Medicare Practice
• What Will Your Practice Face in
the Next Few Years?
• Accountable Care Organizations:
How Will They Impact
Ophthalmic Practices?
Monday
• Ophthalmic Practice Buy-In
Arrangements: From the Authors
of the Book
• Practice Growth and Profitability-
Limiting Factors
• Four Steps to Best Practice Patient
Flow
• Secrets of Highly Successful Refrac-
tive Cataract Surgery Practices
• Ophthalmic Leadership: Practical
Guidance for Physicians, Adminis-
trators, and Teams
• Top 10 Questions Ophthalmology
Practices Ask Us
Tuesday
• Strategic Guidelines
for Residents EW
February 2011
Boost practice efficiency
at PROBE courses
by Vanessa Caceres EyeWorld Contributing Writer
Content is developed independently by
ASCRS education groups;
can be claimed as ethics CME.
This session is designated for
AMA PRA Category 1 Credits
TM
.
Sponsored by the ASCRS Cataract Clinical Committee
and Ophthalmology Business.
Program Chair
Rosa M. Braga-Mele, MD, FRCSC
Medical Ethicist
John D. Banja, PhD
Panelists
Bonnie An Henderson, MD
Richard S. Hoffman, MD
Donald N. Serafano, MD
Audrey R. Talley Rostov, MD
Join us Sunday immediately
following the ASCRS program.
This is a session
you won't want
to miss!
Ethics Surrounding
Marketing of
Femtosecond Laser
Cataract Surgery
Sunday, April 21, 2013
4:30 - 4:45 PM Registration
4:45 - 6:00
PM Program
Moscone Center North
– Room 131
ASCRS•ASOA SYMPOSIUM & CONGRESS, SAN FRANCISCO 2013
