Eyeworld Daily News

EW SHOW DAILY 22 Saturday, April 18, 2015 ASOA News Today by Vanessa Caceres EyeWorld Contributing Writer welcome incoming ASOA president John S. Bell, MBA, COE, CMPE, North Suburban Eye Associates, Wakefield, Mass. G et a rousing start to the ASOA Congress with the ASOA Opening Gener- al Session (OGS) from 8:30–10:30 a.m. today. The ASOA OGS will feature remarks by outgoing ASOA presi- dent Sondra Hoffman, COE, CPC, CMPE, Florida Eye Clinic, Altamon- te Springs, Fla. Ms. Hoffman will The outgoing National Board for the Certification of Ophthal- mic Executives (NBCOE) president William T. Koch, CPC, COE, The Retina Institute, St. Louis, as well as incoming NBCOE president Charla Ferchow, COE, Eye Physicians of Central Florida, Maitland, Fla., will participate in the OGS. The OGS will feature various recognitions, including presentation of the 2015 Administrative Eyecare Editor's Choice Award, the Pinnacle Award for Volunteerism, the 2015 ASOA Fellow, and the recogni- tion of new Certified Ophthalmic Executives (COEs), past presidents, fellows, and committees and task- forces. Global adventurer Paul Deegan will lead the keynote address "Into the Unknown: Leading Your Team in an Uncertain World." Using his experience as a global adventurer leading teams on chal- lenging expeditions, Mr. Deegan will explain his philosophy for invisible leadership and describe why there can be no room for passengers on any team. Mr. Deegan has been stationed in the frozen Arctic Ocean and led an expedition to one of the world's last unexplored ranges. Mr. Deegan has made multiple attempts to climb Mt. Everest—even during one of the worst storms in Everest history, the 1996 storm described in the book Into Thin Air. Dozens of publications have featured stories on his achievements. His first book, The Mountain Trav- eler's Handbook, received an award at the U.S. National Outdoor Book Awards. Abbott Medical Optics (Abbott Park, Ill.) is the sponsor of the key- note address given by Mr. Deegan. Murthy Simhambhatla, PhD, senior vice president of Abbott Medical Optics, will speak at the OGS. Immediately following the OGS, attendees will have the chance to participate in the "Top 10 Roundta- bles" on a variety of topics. The OGS will take place in room 20D of the San Diego Convention Center with the "Top 10 Roundta- bles" taking place in room 29. EW Opening General Session to kick off ASOA Congress New Topography-Assisted Custom Ablation System No User Fees! NAVEX, Nidek's excimer laser system, is the latest innovation in LASIK procedures, using topography wavefront errors received from the OPD-Scan II. Nidek's Final Fit ablation planning software uses OPD data to generate custom ablation shot files for irregularities and aspheric-shape correction on the cornea. Nidek's excimer laser system also features: • OATz: Optimized Aspheric Treatment Zone • CATz: Custom Aspheric Treatment Zone • Active Eye Tracker for a pupil diameter larger than 1.5 mm or smaller than 7.8 mm • TED: Torsion Error Detection, as captured by the OPD • Final Fit software — outcome simulation • Full quality service and support from Nidek For more information on NAVEX excimer laser system, contact Nidek today. Nidek's NAVEX includes Final Fit software and the OPD-Scan II. FDA Approved Caution: U.S. Federal Law restricts these devices to sale, distribution, and use by or on the order of physician or other licensed eye care practitioner. Specification may vary depending on circumstances in each country. Specifications and design are subject to change without notice. 47651 Westinghouse Drive Fremont, California 94539-7474 Web: usa.nidek.com Phone: 800-223-9044 February 20, 2015 | 15-0015 newNAVEX2_EW_isl.qxd:Layout 1 2/24/15 11:14 AM Page 1

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